Karas has more than 400 hectares of vineyards located at an average altitude of 1100 metres above sea level. The vineyards are part of Tierras de Armenia CJSC, a company that owns 2300 hectares of land in the west of the Armavir region. The soil characteristics are mainly volcanic and the rich loam also contains a stony texture spread with pockets of clay ideally suited for the production of highly concentrated wines rich in color, aromas and flavours. Both international and indigenous varietals are planted in the vineyards, including Chardonnay, Viognier, Kangun for white wines and Malbec, Tannat, Syrah,Areni,Khndoghni,Monepulciano, Merlot and Cabernet Franc for red ones. The vineyards are cultivated with modern techniques together with an individual approach for each varietal, aiming to develop the potential of each.Gabriel Rogel from Argentina is the chief winemaker with Michel Rolland from France consultant winemaker.